This post originally ran on Travel Writers Exchange.
In my previous post about pitching tourist boards I shared the one and only thing you must know before you start…
…Tourist boards work for the hotels, tour operators and other stakeholders in the destination.
So don’t start by pitching tourist boards directly, start with the stakeholders. Develop a killer idea with a hotel first, then hand the opportunity to the tourist board on a silver platter. Trust me, you’ll be far more likely to succeed in your pitch.
Ok, that sounds great. But how do you best approach the hotel? Here are four steps to successfully pitch a hotel.
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